Founded in 2009 by British entrepreneur Charlotte Knight, Ciaté began as a nail care brand that set out to offer high-quality, fashion-forward nail polishes with a unique and playful twist. From its very first collection, the brand stood out for its creativity and commitment to providing luxury nail products at accessible prices. Ciaté quickly garnered attention in the beauty world with its innovative product lines and artistic packaging, marking it as a brand for beauty enthusiasts who wanted to express themselves through colour and design.

One of the standout moments in the brand’s history came with the introduction of the Caviar Manicure, a nail art trend that took the beauty industry by storm. This kit allowed users to create a luxurious, textured nail look by applying tiny beads over a layer of nail polish, making it an instant hit among nail art fans. Ciaté has continued to innovate in the nail care sector with products like the Ciaté Gelology Top Coat, designed to give nails a high-gloss, salon-quality finish, and the Mini Mani Month advent calendar, which has become a holiday classic featuring a range of miniature nail polish colours.

In addition to its nail products, Ciaté has expanded into the broader beauty market, launching a range of makeup products designed to complement its nail collections. The Ciaté Glow-To Highlighter is one of the brand’s most popular offerings, providing a buildable, radiant glow that has become a favourite among beauty lovers for its flattering shades and smooth texture. The brand has also introduced foundations, lip products, and eyeshadows, all known for their blendability, vibrant colours, and high-quality formulations.

Ciaté is renowned for its fun and inclusive approach to beauty, offering products that inspire creativity while ensuring high performance. The brand’s commitment to cruelty-free formulations and a playful, trendsetting image has resonated with a wide range of consumers, from professional makeup artists to everyday beauty enthusiasts. Today, Ciaté continues to be a go-to brand for those seeking high-quality beauty products that bring both glamour and fun to their beauty routines, with a focus on products that are both innovative and accessible.